Lead with the point.

Most people don’t organize their writing well.

You should start with the point and then support it.

Instead, most lead with evidence and bury the point.

The worst example of this is when you receive and email with 3 paragraphs with many points within each paragraph.

A great book to read on this topic is The Pyramid Principle by Barbara Minto.

It takes it even further, showing that each piece of information that you convey should be structured like a pyramid. Lead with the point. Then follow with 3-5 supporting arguments. Each of those supporting arguments may have an additional 3-5 supporting arguments.

These arguments must be MECE. MECE = Mutually Exclusive and Collectively Exhaustive.


1. The United States

1.1 Arizona

1.2 New York

1.3 Florida

This structure is not Collectively Exhaustive. We’re missing much of the United States.

By contrast:

1. The United States

1.1 Continental US

1.2 Outlying US

You an apply this to typical writing arguments as well. It will create much higher clarity in what you are conveying.

^Day 86/90 181 words

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